Feedback on Kit Photo Composition and Style

[Tweaky]

The white background works well with the Rick style kit, as the different colour of the body stands out, it's clean and easy to discern what you are getting in the kit.

The layout design looks great, can't fault it, and the beauty is it's a lot better than every other kit supplier, and therefore it makes Pitbull Guitars look like a much more professional company to deal with.

Having a uniform design layout for all the kits is great, and it makes it easy to compare them.

But, in saying that, I don't think white background shows up exactly what you are getting with the lighter maple capped bodies though, the figuring on the tops isn't immediately visible.
When you say most people will most likely be viewing these photos via a phone, you want to make sure people know these bodies have figured tops ASAP, otherwise they will think Pitbull kits are the same as everybody else's, and just skip through the photos.

Unless they are especially eagle eyed, they are going to need to enlarge the photo to see this, and even then, the figuring in the top isn't that obvious.

So maybe a slight change in the modelling layout, or lighting / background to emphasis better this fact might be the way to go on kits that have this element to them, or I suppose you could leave the background white and do some selective burning and dodging in Lightroom or Photoshop of the guitar tops so the figuring is more pronounced....but IMHO even then it would still get lost in the background to a large extent, or change the bodies colour so much people might think the guitars have been pre stained.

Just my 2c

[adam]

But, in saying that, I don't think white background shows up exactly what you are getting with the lighter maple capped bodies though, the figuring on the tops isn't immediately visible.
When you say most people will most likely be viewing these photos via a phone, you want to make sure people know these bodies have figured tops ASAP, otherwise they will think Pitbull kits are the same as everybody else's, and just skip through the photos.

Hey Tweaky, couldn't agree more. That was my instruction to Mark, "you have to show the grain on the body".

I couldn't do it, because I'm not a skilled photographer. But Mark will be able to do this and maintain a consistent white background across all the kits.

I'll ask Mark to do the LP-1/LP-1M next so we can see how that looks. This one is very difficult, as it's not until you "pop" the flame maple that you can really see it.

FYI, he will use a Black square to photograph anything that is pure white, like our white pickguards and the Quick Start Guide and Welcome Letter that comes with the kits.

Thanks for the feedback.

[Tweaky]

Hey Tweaky, couldn't agree more. That was my instruction to Mark, "you have to show the grain on the body".

I couldn't do it, because I'm not a skilled photographer. But Mark will be able to do this and maintain a consistent white background across all the kits.

I'll ask Mark to do the LP-1/LP-1M next so we can see how that looks. This one is very difficult, as it's not until you "pop" the flame maple that you can really see it.

FYI, he will use a Black square to photograph anything that is pure white, like our white pickguards and the Quick Start Guide and Welcome Letter that comes with the kits.

Thanks for the feedback.

All he has to do is spray a little water on the top to make it pop for the photo, no harm done to guitar....get the shot

[wokkaboy]

Tweaky if you read the description on each guitar kit it usually describes what the body is made of and if there is a veneer of some sort. Some kits have a finished photo at the bottom as well so any figuring should be more obvious on the stained finished axe

[Tweaky]

Have you watched people shop on the internet via a phone ?
Most take a 'Hit & Run' approach....find a site, quick look, if they 'think' they SEE what they want, then they stop and read the details, otherwise they are off elsewhere within seconds.

I live very close to the Sydney CBD [within 2km ], I see this sort of thing happening on a packed bus twice every day.
Plus I have to hear every possible connotation of new marketing strategies at invited dinner parties my other half drags me to....thank God I have the ability to turn off

Your dealing with a generation with incredibly short attention spans, you need to grab their attention and keep it till they find out why you are better than somebody else....there is a lot of competition that will if Pitbull doesn't

Hence my suggestions

[dingobass]

Too funny, Zero

Back to the subject of the pics, A big well done to Mark.
Having taken the time to look at Marks web site I have to say his photography is right up there with some of the best.
When I was at Art School, I had the privilege of studying under one of the Yellow Houses protégés, Jon Lewis.
Marks photos are in the same league.

And when you consider that the average age of our customer base is the over 40's, all the relevent info is there.
So with the adjustments that our Woks suggested, I feel that the nail has been well and truly hit right on the head.

[zeromick]

Too funny, Zero
When I was at Art School, I had the privilege of studying under one of the Yellow Houses protégés, Jon Lewis.

wait... Jon Lewis, black and white master/ founder of GP aus Jon Lewis?

[dingobass]

wait... Jon Lewis, black and white master/ founder of GP aus Jon Lewis?

Thats the one.
Jons approach to photography is surreal, he is one of those naturally gifted photographers who can take shots without even looking down the view finder.
I was so fortunate to study under him when he was at Goulbourn TAFE in the '90s.
He gave so freely and was one of the most encouraging teachers I ever knew.
http://www.portrait.gov.au/portraits/2002.21/jon-lewis

[Maddogm]

And when you consider that the average age of our customer base is the over 40's, all the relevent info is there.

That makes me one of the youngsters. Bonus.

[keloooe]

That makes me one of the youngsters. Bonus.

With me being like 3 months from 18.... Do I even qualify as youngster of the forum?